History SUP

Water fun with a long tradition

Although stand-up paddling is still new as a sport, it already has a very long history. For example, one-man rafts are still used as a means of transport in Asia today. Peruvian fishermen have also been using board-like watercraft made of reeds for three thousand years, which they use to get around by stand-up paddle. There are also images of Polynesian Indians who paddled their canoes standing up.

Surf pros love the SUP

In Hawaii, as early as the 1950s, surf instructors used their boards standing up to keep a better eye on their group. Beach boys took photos of surf tourists standing on their boards for money. In waveless periods, surfers also passed their time standing on their boards. Surf legends like Laird Hamilton, Dave Kalama and Robby Naish finally revived SUP as a sport around the year 2000 and made it popular worldwide. In September 2002, a photo was taken in Malibu of Laird Hamilton on a SUP that eventually became famous around the world: He was wearing a US flag on his paddle as a tribute to the victims of 9/11.


CALA Boards - Feel like the waves

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